At VietGate, we specialize in media relations. We understand media, having spent years working in print and broadcast media. We know how reporters think and how producers operate. We know who covers what, where, and how, to make the best case for our clients.
Every company has its story to tell and at the end of the day it's all about seeing your name in print. That's where VietGate enters your picture. Whether we are working with business, technology, government, financial, consumer, lifestyle and general news reporters, we pay close attention to the packaging and news value of all communications. Every tactical move, whether it's a press release, a news conference, a media tour or just a check-in call with a local reporter, is done in furtherance of a client's overall communications strategy.
VietGate communicates client’s name and messages in a smart way through proper media channels to reach the people to make decision whether to buy your product or service or go with your competitor. We deliver the results you need to succeed in Vietnam.
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VietGate media relations services include:
Press release/press kits
Executive interviews
Press tour
News stories placement
Media relations consultation
Media conferences and round tables
Executive interviews and features
News story placement
Press monitoring & distribution
If you are looking for breakaway media strategies and coverage that drives their brand and business, you have come to the right place.
Event Management In today's market there are many ways to successfully launch a new company, product or service offering. For an emerging growth company, a launch is the market "debut" - setting the stage for category placement, target market penetration and industry visibility. For a large, international public company, a launch can dramatically move the needle - helping it surpass the competition, re-position itself in a new area, or turn around existing perceptions.
VietGate provides our clients with counsel on all aspects of launch strategy including key messages, news value, spokespeople, target audiences, timing with other marketing and sales activities, trade shows, customer references, supporting materials. We work closely with our clients to develop creative launch programs. The scope of events that VietGate creates and manages ranges from tradeshow exhibits, road shows, product/store launches, VIP visits, dealer conference, press tour and all types of company meetings.
Additional launch-related services include:
Launch Strategy and Goal-Setting
Written Launch Materials
Booking Press & Analyst Meetings
Interactive Product Demonstrations
Briefing Documents
Presentation Development and Coaching
Agency Support on the Road and Follow-Up to Secure Coverage
Crisis Management In today's fast-paced business environment, companies must be prepared for the unexpected. A crisis can strike at any time, threatening to debase a corporate brand, weaken consumer loyalty and/or employee morale, or kill even kill a company. We then develop positioning statements — messages that are concise, compelling, credible and consistent — and identify appropriate channels to reach the key audiences affected by the issue: customers, employees, suppliers, news media, public officials, business partners/stake holders and/or the overall community.
Crisis management services include:
Management preparation and media relation training
Media outreach and counsel on responding to the press
News conferences and conference calls
Employee and customer communications
Community or government relations
On-site communications assistance
Media Training VietGate can prepare your team to understand how journalists think, to provide the right answers even when you are not asked the right questions, and to know why "No comment" is no answer. VietGate conducts media training to ensure that spokespersons learn to credibly and comfortably take part in broadcast, print, trade, wire. Executives are taught how to assert control in an interview and how to get a message across in a compelling way, whether the goal is to sell a product or service, clarify an issue or advocate a position on behalf of themselves or an organization
About VietGate Communications Founded in February 2005 by a former BP Vietnam’s Communications and External Affairs Manager and a Ford Vietnam’s Public Relations Manager, VietGate Communications views its experience and local insights as a major advantage.
Despite being in the market for a very short period, our strength in providing counsel and solution as well as creating value for our clients has been proved as the client list has quickly expanded. We work hard to understand the values, business strategies, objectives, markets, products and customers of each of our clients to ensure strategic and thoughtful public relations programs that bring positive impact on all of a client’s most important constituents. This is the kind of public relations we deliver here in Vietnam.
Vision We have a clear vision: To provide best strategic thinking and quality work for our clients based on our knowledge, ideas, insights and innovation.
Mission For our clients - our mission is to create superior value. By providing them with the best in strategic, integrated communications counsel and effective implementation, we will help them achieve the business results they seek in Vietnam. For ourselves - our mission is to build and become one of the greatest communications counseling agencies in Vietnam.
Our People Nguyen Duc Hung co-founded VietGate Communications in February 2005 after spending more than three successful years as Communication and External Affairs Manager for BP’s group of companies in Vietnam (BP Vietnam, BP Petco and Castrol Vietnam) and gained extensive experience in public relations and government relations.
Hung has acquired a deep understanding of the local business and political environment as a result of his 7 years working for Vietnam Investment Review and Dau tu newspaper, Vietnam’s leading business publications.
Hung holds a B.A in Linguistics from Hanoi Foreign Language College and B.A in International Commerce from Hanoi Trade College and an M.A in Communications from Cardiff University under a one-year British Chevening Scholarship.
